Introduction
"What Lovers Do" by Maroon 5, featuring SZA, is a standout track from the 2010s that perfectly encapsulates the era's trend of EDM/pop crossovers. Released in 2017, this song quickly became a staple in the playlists of pop and dance music enthusiasts, showcasing the band's ability to adapt to the evolving music landscape.
Cultural Context
During the late 2010s, the music industry saw a significant shift towards streaming-first releases and the dominance of trap and 808s in pop music. "What Lovers Do" fits seamlessly into this context, blending infectious pop melodies with danceable beats, reflecting the festival culture and influencer-driven hits of the time. The collaboration with SZA added a fresh dynamic, appealing to both pop and R&B audiences.
Production & Sound
The production of "What Lovers Do" is a testament to the era's love for polished, radio-friendly tracks. The song features a catchy guitar riff layered over a bouncy bassline and crisp percussion, characteristic of the dance-pop genre. The use of electronic elements and vocal effects gives the track a modern edge, while maintaining Maroon 5's signature pop sensibility.
Notable Live Performance
One of the most memorable live performances of "What Lovers Do" occurred at the 2018 iHeartRadio Music Awards, where Maroon 5 delivered an energetic rendition that captivated audiences. The performance highlighted the song's infectious energy and showcased the band's ability to engage with fans in a live setting.
Modern Legacy
"What Lovers Do" remains relevant today due to its seamless blend of pop and dance elements, making it a timeless addition to Maroon 5's discography. Its catchy hooks and vibrant production continue to resonate with listeners, ensuring its place on playlists and radio stations worldwide. The song's enduring appeal is a testament to its quality and the band's adaptability in an ever-changing music landscape.
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